Strategies for defence against the grocers

Non-Food categories have been a key driver of growth in the UK grocery sector, with Non-Food sales via grocers growing 13% p.a. during the last three years.  Non-Food remains a central element of the growth plans of the top-3 UK grocers:  Tesco, ASDA and Sainsbury's.  Grocers are also investing in new business models, notably dedicated Non-Food formats.

Read further to find out the next wave of Non-Food categories likely to be under attack and the strategies to defend against them.

Download PDF

If you are interested in receiving further publications from OC&C, please fill in your contact information.

Submit